Facing the Elephant in the Room: Your E*** Strategy Can’t Wait!

May 22, 2023
by Peter Horsten

When I started as an entrepreneur, my focus was on the present. I was caught up in the day-to-day tasks of running a business. Every day was about solving problems, growing, getting new clients, improving operations, and managing the team. And then, one day, I faced a question I hadn’t given enough thought to: had I ever thought about my E***?

The ‘E’-word. The giant elephant in the room. The exit strategy. It’s the idea that can turn your hard work today into a secure and rewarding tomorrow.

Looking back, I realise how important it is to think about an exit strategy, even when your business is still young. An exit strategy is not about giving up or ending your journey. It’s about defining your ultimate goal. It’s about knowing where you want your business to end up, with or without you. This could be scaling your business, selling it, merging it with another one, or going public with an IPO.

My own journey started with a small startup that grew into a successful multi-million Euro company. However, we didn’t have an exit strategy until someone approached us with an offer. We hadn’t prepared for it and were in a tough spot. My personal coach was not amused. He told us we needed to get our house in order. We needed to know our worth. So, we improved our financials and processes, we set clear goals, and we got ready for what was to come. So, I ask this question to you, fellow entrepreneur. Are you ready? Have you thought about these important questions:

  • Can my business run successfully without me?
  • How can we make more money?
  • How can we keep a diverse and loyal group of customers?
  • How can we keep diverse, talented, engaged and loyal staff?
  • What makes us unique?

Addressing these questions made our business stronger. It made us ready not just for a possible exit, but also for the challenges of today.

It’s time for you to start thinking about your exit strategy. It’s time to work on your business, not just in it. This shift in thinking is key to your growth as an entrepreneur. Remember, you’re not alone. We’ve been there, we’ve helped other entrepreneurs on their journey, and we are here to help you now. It’s about thinking ahead, planning for success, and being ready for anything.

Now, it’s over to you.

Have you thought about your exit strategy? Do you feel unprepared for the future of your business? If you’re seeking guidance on effective exit planning, we invite you to explore our explanatory post: Mastering the art of exit planning: 8 Steps to a prosperous transition. This insightful article will provide you with eight essential steps to navigate the complex process of exit planning successfully. By incorporating these strategies, you can position yourself for a prosperous future while maximizing the value of your business. Click here to dive into the world of effective exit planning.

If you’re ready to face the elephant in the room, we’re here to help. We offer a free initial consultation to discuss your challenges and explore how we can support you in creating a strong, actionable growth strategy for your business. You’ve built your business with passion and hard work, and we’re committed to helping you unlock its true potential.

Your business. Your future. Make it count. Leave your e-mail below and we will contact you asap for a free consulting meeting, worth at least €500.

 

Picture credits: Image by Alan from Pixabay

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